derrierloisirs.fr
» » Travel and Tourism Marketing (DECA)

Download Travel and Tourism Marketing (DECA) ePub

by Dotty Oelkers

Download Travel and Tourism Marketing (DECA) ePub
  • ISBN 0538442859
  • ISBN13 978-0538442855
  • Language English
  • Author Dotty Oelkers
  • Publisher Cengage Learning; 1 edition (January 5, 2006)
  • Pages 320
  • Formats mobi lit azw lrf
  • Category Business
  • Subcategory Industries
  • Size ePub 1725 kb
  • Size Fb2 1754 kb
  • Rating: 4.8
  • Votes: 217

TRAVEL AND TOURISM MARKETING teaches marketing concepts within the context of the travel industry. Driven by the key marketing functions identified in the National Marketing Education Standards, TRAVEL AND TOURISM MARKETING serves as a resource for all marketing professionals. Using numerous real-life examples, TRAVEL AND TOURISM MARKETING provides industry-specific examples to master travel and tourism marketing foundations, economics, and technology and professional sales. Its 12 chapters introduce the major segments of the travel and tourism industry and the economic impact the industry has on local, state, national, and the global economies. The products, services, and packages offered to business and leisure travelers by the different types of businesses in the industry are examined.

Dotty is now an educational consultant with her own firm, Developing Educational Solutions.

Tourism marketing is more than just beautiful brochures. TRAVEL AND TOURISM MARKETING teaches marketing concepts within the context of the travel industry. Driven by the key marketing functions identified in the National Marketing Education Standards, TRAVEL AND TOURISM MARKETING serves as a resource for all marketing professionals.

Travel and tourism marketing Oelkers, Dottie Cengage Learning 9780538442855 : Teaches marketing . This book provides both practical advice with real-world application and a theoretical background to the field as a whole.

Travel and tourism marketing Oelkers, Dottie Cengage Learning 9780538442855 : Teaches marketing concepts within the context of the travel industry. Written in an engaging style, this book will be valuable reading for upper level students and business practitioners of Tourism, Marketing, Urban Studies, Business Management and Leisure Studies. Автор: Scott, Noel Laws, Eric Boksberger, Philipp Название: Marketing of Tourism Experiences ISBN: 0415641225 ISBN-13(EAN): 9780415641227 Издательство: Taylor&Francis Рейтинг

Discover Book Depository's huge selection of Dotty Oelkers books online. Free delivery worldwide on over 20 million titles. Travel and Tourism Marketing.

Discover Book Depository's huge selection of Dotty Oelkers books online. Notify me. Sports and Entertainment Marketing.

TITLE OF THE BOOK: Travel and tourism marketing. AUTHOR: Oelkers, Dotty Boen. PUBLISHER/PLACE OF PUBLISHER: n Ohio.

The activity and attraction sector of the travel and tourism market sets a focus primarily on at destination distribution and therefore the emergence of intelligent and context-aware mobile services and new intermediates with a heavy focus.

Library descriptions.

Travel and Tourism Marketing Association updated their cover photo. 2 October at 14:42 ·. 2019 TTMA Board. Travel and Tourism Marketing Association.

Find nearly any book by Dotty B. Oelkers. Get the best deal by comparing prices from over 100,000 booksellers. Dotty B. Oelkers (Oelkers, Dotty . used books, rare books and new books. Find all books by 'Dotty B. Oelkers' and compare prices Find signed collectible books by 'Dotty B. Oelkers'. Business 2000: E-Commerce. ISBN 9780538698801 (978-0-538-69880-1) Softcover, Cengage Learning, 2001. Find signed collectible books: 'Business 2000: E-Commerce'.

Mc-graw Hill Publishers Oelkers, D. (2006) Travel and Tourism Marketing Mc Graw Hill publishers Plotnik, R. (2009) Introduction to psychology- study guide Pearce, P. (2005) Tourist Behaviour: Themes and Conceptual; schemes Multilingual matters Ltd. Shoemaker, S and Shaw, M. (2005) Marketing essentials in Hospitality and Tourism: Foundations & Practices New York Times. 62 M managerial guidance and counselling 107 memory.