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Download Creating the Nisei Market: Race and Citizenship in Hawaii's Japanese American Consumer Culture ePub

by Shiho Imai

Download Creating the Nisei Market: Race and Citizenship in Hawaii's  Japanese American Consumer Culture ePub
  • ISBN 0824833325
  • ISBN13 978-0824833329
  • Language English
  • Author Shiho Imai
  • Publisher University of Hawaii Press (August 11, 2010)
  • Pages 232
  • Formats mobi txt rtf azw
  • Category History
  • Subcategory Americas
  • Size ePub 1553 kb
  • Size Fb2 1967 kb
  • Rating: 4.9
  • Votes: 620

In 1922 the U.S. Supreme Court declared Japanese immigrants ineligible for American citizenship because they were not "white," dismissing the plaintiff’s appeal to skin tone. Unable to claim whiteness through naturalization laws, Japanese Americans in Hawai‘i developed their own racial currency to secure a prominent place in the Island’s postwar social hierarchy. Creating the Nisei Market explores how different groups within Japanese American society (in particular the press and merchants) staked a claim to whiteness on the basis of hue and culture. Using Japanese- and English-language sources from the interwar years, it demonstrates how the meaning of whiteness evolved from mere physical distinctions to cultural markers of difference, increasingly articulated in material terms.

Nisei consumer culture demands examination because consumption was vital to the privilege-making process that spilled over into public life. Although economically motivated, Japanese American shopkeepers worked hard to support the next generation of merchants and secure the future of the Nisei consumer market. Far from its image as a static society, the Japanese American community was constantly reinventing itself to meet changing consumer demands and social expectations. The author builds on recent scholarship that considers ethnic communities within a trans-Pacific context, highlighting ethnic fluidity as a strategy for material and cultural success.

Yet even as it assumed a position of conformity, the Japanese American consumer culture that took hold among Honolulu’s middle class was distinct. It was at once modern and nostalgic, like the wayo secchu ideal―a hybrid of Western and Japanese notions of beauty and femininity that linked the ethnic group to the homeland and mainstream U.S. culture. By focusing on the marketing of whiteness that connected the old world and new, Creating the Nisei Market reveals the dynamic commercial and cultural environment that underwrote the rise of the Nisei in Hawai‘i.


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Please complete the purchase of any items in your cart before going to this third-party site. Some error text about your books and stuff. Creating the Nisei Market : Race and Citizenship in Hawaii's Japanese American Consumer Culture.

Creating the Nisei Market book. Creating the Nisei Market: Race and Citizenship in Hawaii's Japanese American Consumer Culture. Supreme Court declared Japanese immigrants ineligible for American citizenship because they were not white, dismissing the plaintiff's appeal to skin tone.

Yet even as it assumed a position of conformity, the Japanese American consumer culture that took hold among Honolulu's middle class was distinct.

Published by: University of Hawai'i Press. Nisei consumer culture demands examination because consumption was vital to the privilege-making process that spilled over into public life. Although economically motivated, Japanese American shopkeepers worked hard to support the next generation of merchants and secure the future of the Nisei consumer market. Yet even as it assumed a position of conformity, the Japanese American consumer culture that took hold among Honolulu's middle class was distinct.

It discusses the ways in which Nisei attitudes toward race and class reflected and shaped Honolulu's Nisei consumer culture by focusing on the experiences of Nisei students at two high schools, McKinley and Farrington.

Yet even as it assumed a position of conformity, the Japanese American consumer culture that took hold among Honolulu’s middle class was distinct.

ISBN-13: 9780824833329. Creating the Nisei Market explores how different groups within Japanese American society (in particular the press and merchants) staked a claim to whiteness on the basis of hue and culture. Yet even as it assumed a position of conformity, the Japanese American consumer culture that took hold among Honolulu’s middle class was distinct.

Competing Visions of Nisei Consumer Culture. Comb Atrophy after Bile Duct Ligation in Chickens. Kazuki Yoshioka, Shiho Imai, Hiromi Ikadai, Jun Nagasao, Masashi Tsujio. The Two Faces of Ethnic Business.

Supreme Court declared Japanese immigrants ineligible for American citizenship because they were not "white," dismissing the plaintiff's appeal to skin tone. Unable to claim whiteness through naturalization laws, Japanese Americans in Hawai'i developed their own racial currency to secure a prominent place in the Island's postwar social hierarchy.

Japanese Americans and Japanese Canadians have special names for each of their generations in North America. Americanization, Acculturation, and Ethnic Identity: The Nisei Generation in Hawaii. These are formed by combining one of the Japanese numbers corresponding to the generation with the Japanese word for generation (sei 世). The Japanese-American and Japanese-Canadian communities have themselves distinguished their members with terms like Issei, Nisei, and Sansei which describe the first, second and third generation of immigrants. Urbana: University of Illinois Press. ISBN 978-0-252-06358-9.

The heart of Citizen Internees is the steady stream of mailings, numbering some 2,000, transacted between Morrish and the Redwood City inmates, which are excerpted throughout the first half of the book and selectively reproduced in full in the book's closing half. Nichi Bei. About the Author.

Japanese consumers have long been both distinctive and reassuringly .

Japanese consumers have long been both distinctive and reassuringly predictable. Because Japanese consumer behavior is shifting closer to that of shoppers in Europe and the United States, retailers and manufacturers can look to those markets for guidance.